Creatives from Blount International contacted me to shoot a series of ads for a new line of high powered battery operated electric trimmers and pole saws for their Oregon Cordless brand. The tools are aimed at professional landscapers as well as consumers and they wanted to showcase their use at a golf course. Being electric the tools are considerably quiet compared to their gas powered counterparts.
Because they are based in Oregon, the abundance of lush green golf courses in sunny South Florida was an obvious choice. Unfortunately the scheduled shoot days ended up being cold and wet, coincidentally very similar to the weather our creative directors left behind in Portland. Rescheduling was not an option for them and we managed to overcome the weather challenges and produce a series of images that everyone was excited about.
Even though they sky was overcast and we were dodging raindrops for the majority of the shoot we relied heavily on large reflector panels from California Sunbounce to subtly bounce ambient light on to our model, adding some pop but keeping the images looking as natural as possible.